Fendi was founded in 1925 in Rome by Adele and Edoardo Fendi as a fur and leather workshop. The brand became known for its craftsmanship, luxurious materials, and innovative designs.

Fendi gained international fame for iconic pieces like the Baguette bag and its bold ready-to-wear collections. Today, it continues to present collections at Milan Fashion Week, blending Italian heritage with contemporary luxury fashion.